Elevating the Brand
Experience Across Channels
GritCycle, a premier cycling studio providing in-studio and on-demand classes, was seeking Modera's strategic guidance on how to extend their refreshed branding across all of their marketing channels. An important element of the brand storytelling strategy Modera developed with GritCycle's marketing team was to showcase the passionate people behind the brand - the riders and instructors.Modera built a new website featuring updated functionality to elevate the user experience and help visitors get excited about joining the GRIT family. Modera also created a branded email template to help GritCycle keep their community updated on all the latest happenings, classes and ways to engage with their studios.